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 Goodbye Food Pyramid, Hello Dinner Plate

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Peter
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Posts : 1108
Join date : 2011-02-20
Location : Morelia
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Goodbye Food Pyramid, Hello Dinner Plate Empty
20110528
PostGoodbye Food Pyramid, Hello Dinner Plate

http://www.nytimes.com/2011/05/28/health/nutrition/28plate.html
Quote :
The Obama administration is about to ditch the food pyramid, that symbol of healthy eating for the last two decades. In its place officials are dishing up a simple, plate-shaped symbol, sliced into wedges for the basic food groups and half-filled with fruits and vegetables.

The circular plate, which will be unveiled Thursday, is meant to give consumers a fast, easily grasped reminder of the basics of a healthy diet. It consists of four colored sections, for fruits, vegetables, grains and protein, according to several people who have been briefed on the change. Beside the plate is a smaller circle for dairy, suggesting a glass of low-fat milk or perhaps a yogurt cup.

Few nutritionists will mourn the passing of the pyramid, which, while instantly recognized by millions of American school kids, parents and consumers, was derided by nutritionists as too confusing and deeply flawed because it did not distinguish clearly between healthy foods like whole grains and fish and less healthy choices like white bread and bacon. A version of the pyramid currently appearing on cereal boxes, frozen dinners and other foods has been so streamlined and stripped of information that many people have no idea what it represents.

“It’s going to be hard not to do better than the current pyramid, which basically conveys no useful information,” said Walter C. Willett, chairman of the nutrition department at the Harvard School of Public Health. Dr. Willett said he had not seen the new logo.

The new symbol was designed to underscore a central mantra of the federal government’s healthy eating push: make half your plate fruits and vegetables. And it is expected to be a crucial element of the administration’s crusade against obesity, which is being led by the first lady, Michelle Obama.

“We need to get consumers’ attention,” said Robert C. Post, deputy director of the Department of Agriculture’s Center for Nutrition Policy and Promotion. He would not discuss details of the icon in advance of the official unveiling. But he said it was meant to be a “visual cue” that would prompt “consumers to say, ‘I need to be a little more concerned about what I choose to build a healthy day’s diet.’ ”

Some who have seen the logo compared it with a pie chart, though dessert is hardly the association that the administration would like to conjure up. Others likened it to a pizza cut into slices (equally unpalatable for officials). One person said it called to mind a painting by the artist Mark Rothko, who was known for canvases with blocks of color. Those who had seen it would speak only on the condition of anonymity because they were not authorized by the administration to discuss it.

When several participants at that meeting said it would be better to create an improved version of the already familiar pyramid, an administration official rejected that idea, telling the group, “We can’t go back,” according to one person who attended the meeting. The person, who requested anonymity because the deliberations were intended to be confidential, said it was clear that the “marching orders were obviously to come up with something new.”

That “something new” will be plated up on Thursday.

Read full story at: http://www.nytimes.com/2011/05/28/health/nutrition/28plate.html
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